Why Documentary Works
Why Documentary Works
Reconnect Reconnect Street Films | Razed Rise
Reconnect Reconnect Street Films | Razed Rise
Jeremy Cooney | State Senate Full Bio Video
Jeremy Cooney | State Senate Full Bio Video
CooperVision | EYEdea Lab 30s
CooperVision | EYEdea Lab 30s
CooperVision | Best Practices Full Promo
CooperVision | Best Practices Full Promo
CooperVision | One Diagnosis. Endless Outcomes.
CooperVision | One Diagnosis. Endless Outcomes.
Far and Wide | Creative Retreat & Networking Event
Far and Wide | Creative Retreat & Networking Event
George Eastman Museum | Social Media Ad
George Eastman Museum | Social Media Ad
Memorial Art Gallery | We're Serious about Art
Memorial Art Gallery | We're Serious about Art
CooperVision | Sight before Christmas FULL
CooperVision | Sight before Christmas FULL
George Eastman Museum | Indian Cinema Exhibit Full Overview
George Eastman Museum | Indian Cinema Exhibit Full Overview
Parcel 5 | "Beating Heart" of Rochester NY
Parcel 5 | "Beating Heart" of Rochester NY
CooperVision | 2018 Best Practices Full Overview
CooperVision | 2018 Best Practices Full Overview
Memorial Art Gallery: Her Voice Carries
Memorial Art Gallery: Her Voice Carries
Floating Home Films | More trees fewer people
Floating Home Films | More trees fewer people
Metalsome Art: Maker Profile
Metalsome Art: Maker Profile
Transportation and Poverty - Rochester StreetFilms
Transportation and Poverty - Rochester StreetFilms
Poverty and Transportation - Reconnect Rochester Streetfilms
Poverty and Transportation - Reconnect Rochester Streetfilms
Why Indian Cinema?
Why Indian Cinema?
AfterTaste: The Manifesto of Makers
AfterTaste: The Manifesto of Makers
Underpants and Overbites
Underpants and Overbites
Pennant Ingredients Factory Overview
Pennant Ingredients Factory Overview
CooperVision | Giving From The Heart Is Contagious.
CooperVision | Giving From The Heart Is Contagious.
CooperVision | Biofinity Energys - Office Star Stuart
CooperVision | Biofinity Energys - Office Star Stuart
MCC Enroll Now - YouTube Pre-roll
MCC Enroll Now - YouTube Pre-roll
ROBS10KFRIENDS
ROBS10KFRIENDS
Ugly Duck Feature for Boomtown Table
Ugly Duck Feature for Boomtown Table
Takeform | Hung Up
Takeform | Hung Up
Takeform | You're Perfect
Takeform | You're Perfect
CooperVision| The Story Is You Full
CooperVision| The Story Is You Full
Horizon Solutions | Recruiting Video
Horizon Solutions | Recruiting Video
Reconnect Rochester | Ericka Jones Streetfilms Promo
Reconnect Rochester | Ericka Jones Streetfilms Promo
Reconnect Rochester | Street Film
Reconnect Rochester | Street Film
Aftertaste  | Recap: Makers Edition
Aftertaste | Recap: Makers Edition
Thimble | Kickstarter Video
Thimble | Kickstarter Video
Gary Lamar | Self-Love
Gary Lamar | Self-Love
Jeremy Cooney | 30 Second Trailer
Jeremy Cooney | 30 Second Trailer
Memorial Art Gallery | 2015 Holiday Video
Memorial Art Gallery | 2015 Holiday Video
MCC | 30s spot Flexibility at MCC
MCC | 30s spot Flexibility at MCC
Running Independent | The Complete Story
Running Independent | The Complete Story
Running Independent Episode 3 Getting Creative
Running Independent Episode 3 Getting Creative
Change Politics | At the Political Conventions
Change Politics | At the Political Conventions
Why Documentary WorksWhy Documentary works for brands.
Reconnect Reconnect Street Films | Razed RiseWe profiled the Inner Loop, a sunken highway constructed between 1940s and 1960s in Rochester, NY, that is now partially filled in and ready for construction. A new neighborhood will emerge. This is a time capsule of where we are now, and how we got here.
Jeremy Cooney | State Senate Full Bio VideoJeremy Cooney ran for State Senate in 2018. We helped tell his story in an authentic way, using 5 hours of interview as the base for the video, to cut to the core of Jeremy’s story.
CooperVision | EYEdea Lab 30sDoctors apply to be considered the best of the best in their industry, then those selected get to know one another, tackle the tough questions of their industry, and make friends that will last a lifetime. This is the promo for the EYEdea Lab.
CooperVision | Best Practices Full PromoDoctors apply to be considered the best of the best in their industry, then those selected get to know one another, tackle the tough questions of their industry, and make friends that will last a lifetime. This is the brainstorming workshop full-day event, EYEdea Lab.
CooperVision | One Diagnosis. Endless Outcomes.
Far and Wide | Creative Retreat & Networking EventFrom the 26th floor of The Metropolitan in Downtown Rochester, you can see far and wide. "This was one of the best days of my entire life." • DJ ELus (Ethan Lustig) • On February 17th, 2018, we gathered a group of artists on the top floor of The Metropolitan Building in Downtown Rochester, NY for a creative retreat and networking event. To shrink our city and to expand it. There are a lot of cities kind of like Rochester. This post-industrial vibe, this stock of old building and interesting spaces that we can fill with people for a day, with no intention other than to get to know each other, to think deeply about the work that we do, and to just get into a flow. Let's do this again! special thanks to ••••••••••••• Gallina Development Orange Glory Cafe Ugly Duck Coffee The Rochester Artists ••••••• Alexandra Mockbee • Alivia Ruiz • Bianca Pointer Ethan Lustig • Jackie Davis • Jamison Clark Janet Winkie • Jonathan Everitt • Jordan Dube K'Lee Gill • Michael Corey • Miranda Cologgi Nick Moore • Pat Davis • Patricia Farneth Ray Ray Mitrano • Tyler Gagnon • Wesley Franklin with performances by ••••••••••••••• Miranda, Jordan, Patricia, & Tyler as One Night Only Ethan Lustig as DJ Elus Ray Ray Mitrano & Alexandra Mockbee our team ••••••••••••• Alex G Weiser Ander Kazmerski Gary Lamaar Stephen Roessner Maureen Higgins Hassan Zaman Floating Home Films, 2018
George Eastman Museum | Social Media AdThis is an advertisement the George Eastman Museum could use.
Memorial Art Gallery | We're Serious about ArtMemorial Art Gallery annual holiday video
CooperVision | Sight before Christmas FULL
George Eastman Museum | Indian Cinema Exhibit Full Overview The George Eastman Museum rescued hundreds of Indian Cinema films. We told this story in this documentary that lives on their YouTube and website. A compilation of videos used in the exhibit.
Parcel 5 | "Beating Heart" of Rochester NYParcel 5 is a hotly debated vacant lot in the heart of downtown Rochester, NY. On April 22nd, 2018, Earth Day, 35 community organizations gathered on Parcel 5 under the moniker Our Land Roc to express their desire for a community-driven process to determine the use of this city-owned land. In addition, 56 “community programmers,” organized by local artist Ray Ray Mitrano, each paid $5 to hire the local hip-hop jazz band Claude Bennington’s Fever Dream, who played a live set to the crowd. People played games, blew bubbles, and congregated generally on this communal space. We saw this as a valuable opportunity to ask community members their thoughts on Parcel 5, since the final use of the space is still yet to be determined.
CooperVision | 2018 Best Practices Full OverviewDoctors apply to be considered the best of the best in their industry, then those selected get to know one another, tackle the tough questions of their industry, and make friends that will last a lifetime
Memorial Art Gallery: Her Voice CarriesCollaboration between Sarah Rutherford and the Memorial Art Gallery in Rochester, NY. Thanks to Hassan Zaman, Alex Freeman, Gary Lamaar, and Kurt Indovina for their production work on this project.
Floating Home Films | More trees fewer peopleA california adventure with Floating Home Films
Metalsome Art: Maker ProfileA short doc about the belt buckle makers at Metalsome Art in Rochester, NY. Located in the Hungerford Building.
Transportation and Poverty - Rochester StreetFilms
Poverty and Transportation - Reconnect Rochester Streetfilms
Why Indian Cinema?
AfterTaste: The Manifesto of Makers
Underpants and OverbitesOur friend Jackie is a comic. We appreciate her. So we made a short doc about her work. She's since quit her job and blew up slightly on Instagram. Jackie's great.
Pennant Ingredients Factory OverviewPennant Ingredients makes the dry and wet mixes for Dunkin’ Donuts. This video was made to highlight their facility for a Dunkin’ trade show.
CooperVision | Giving From The Heart Is Contagious.The story of Dr. Moes Nasser, a Houston, TX based eye doctor who travels to Tanzania to give free eye exams.
CooperVision | Biofinity Energys - Office Star Stuart
MCC Enroll Now - YouTube Pre-roll We helped MCC create a campaign that told the real story of alumn Susan Spencer, who went on to found a solar company in Rochester, NY.
ROBS10KFRIENDS
Ugly Duck Feature for Boomtown TableTogether with Hassan Zaman, we made a short profile of multi-roaster coffee shop in Rochester, NY, our unabashed favorite: Ugly Duck Coffee.
Takeform | Hung Up
Takeform | You're Perfect
CooperVision| The Story Is You FullThe combination of four separate stories of eye doctors going above and beyond, Made for CooperVision for a really interesting trade show.
Horizon Solutions | Recruiting Video
Reconnect Rochester | Ericka Jones Streetfilms Promo
Reconnect Rochester | Street Film
Aftertaste | Recap: Makers EditionCharity/networking event, promo, social media
Thimble | Kickstarter Video
Gary Lamar | Self-Love
Jeremy Cooney | 30 Second TrailerJeremy Cooney ran for State Senate in 2018. We helped tell his story in an authentic way, using 5 hours of interview as the base for the video, to cut to the core of Jeremy’s story. This is a 30-second video that helped promote the full video.
Memorial Art Gallery | 2015 Holiday Video
MCC | 30s spot Flexibility at MCC
Running Independent | The Complete Story
Running Independent Episode 3 Getting Creative
Change Politics | At the Political Conventions
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